Is Thanksgiving The New Black Friday?
A Holiday Shopping Survey
The holiday season is just around the corner and that means special deals, savings, and super sales at almost every store imaginable. Since stores open their doors earlier and earlier each year, our latest survey asks when, where, and how people are most likely to shop over the Thanksgiving and Black Friday weekend. We discovered Millennials are most likely to take advantage of extra opening hours on Thanksgiving and in-store sales, while seasoned shoppers are more likely to wait until Black Friday, or later, to really start their holiday shopping. Find out more holiday shopping trends below: